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LIFE SCIENCE SEGMENTS
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Impacting People's Lives

"We strive to help improve outcomes and create a healthier, more sustainable world for people everywhere.

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Harness the power to transform clinical development

Reimagine clinical development by intelligently connecting data, technology, and analytics to optimize your trials. The result? Faster decision making and reduced risk so you can deliver life-changing therapies faster.

Research & Development Overview
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Real World Evidence. Real Confidence. Real Results.

Generate and disseminate evidence that answers crucial clinical, regulatory and commercial questions, enabling you to drive smarter decisions and meet your stakeholder needs with confidence.

REAL WORLD EVIDENCE OVERVIEW
Real World Evidence Quick Links
See markets more clearly. Opportunities more often.

Elevate commercial models with precision and speed using AI-driven analytics and technology that illuminate hidden insights in data.

COMMERCIALIZATION OVERVIEW
Commercialization Quick Links
Service driven. Tech-enabled. Integrated compliance.

Orchestrate your success across the complete compliance lifecycle with best-in-class services and solutions for safety, regulatory, quality and medical information.

COMPLIANCE OVERVIEW
Safety & Regulatory Compliance Quick Links
Intelligence that transforms life sciences end-to-end.

When your destination is a healthier world, making intelligent connections between data, technology, and services is your roadmap.

TECHNOLOGIES OVERVIEW
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CLINICAL PRODUCTS
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REAL WORLD PRODUCTS

CASE STUDY

"Data in a Day

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MAIN/Insights
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BLOGS, WHITE PAPERS & CASE STUDIES

Explore our library of insights, thought leadership, and the latest topics & trends in healthcare.

DISCOVER INSIGHTS
THE IQVIA INSTITUTE

An in-depth exploration of the global healthcare ecosystem with timely research, insightful analysis, and scientific expertise.

SEE LATEST REPORTS

INSTITUTE REPORT

"Global Trends in R&D 2025

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EMEA Insights

"IQVIA thought leadership with a focus on EMEA.

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WHITE PAPER

"DCTs Deliver Big ROI

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WHITE PAPER

"Capturing value at scale: The $4 billion RWE imperative

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MAIN/About
About/
FEATURED INNOVATIONS
  • IQVIA Connected Intelligence™
  • IQVIA Healthcare-grade AI®
  • IQVIA AI Assistant
  • Human Data Science Cloud
  • IQVIA Innovation Hub
  • Decentralized Trials
  • Patient Experience Solutions with Apple devices
WHO WE ARE
NEWS & RESOURCES

INVESTOR RELATIONS

"Visit our investor relations site for more information.

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Unlock your potential to drive healthcare forward

By making intelligent connections between your needs, our capabilities, and the healthcare ecosystem, we can help you be more agile, accelerate results, and improve patient outcomes.

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IQVIA AI is Healthcare-grade AI

Building on a rich history of developing AI for healthcare, IQVIA AI connects the right data, technology, and expertise to address the unique needs of healthcare. It's what we call Healthcare-grade AI.

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Meet the IQVIA AI Assistant

Your new expert analyst is here. Be at the forefront of data-driven decision-making with a new generative AI tool that enables you to interact with our products and solutions like never before. Get results you can trust, faster.

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Your healthcare data deserves more than just a cloud.

The IQVIA Human Data Science Cloud is our unique capability designed to enable healthcare-grade analytics, tools, and data management solutions to deliver fit-for-purpose global data at scale.

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Innovations make an impact when bold ideas meet powerful partnerships

The IQVIA Innovation Hub connects start-ups with the extensive IQVIA network of assets, resources, clients, and partners. Together, we can help lead the future of healthcare with the extensive IQVIA network of assets, resources, clients, and partners.

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Proven, faster DCT solutions

IQVIA Decentralized Trials deliver purpose-built clinical services and technologies that engage the right patients wherever they are. Our hybrid and fully virtual solutions have been used more than any others.

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IQVIA Patient Experience Solutions with Apple devices

Empowering patients to personalize their healthcare and connecting them to caregivers has the potential to change the care delivery paradigm.

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WE'RE HIRING

"At IQVIA your potential has no limits. We thrive on bold ideas and fearless innovation. Join us in reimagining what’s possible.

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Primary Intelligence

Discover new research insights powered by secondary data and analytics.

Integrated solutions from IQVIA streamline qualitative and quantitative research methodologies. So you have the detail you want to see what you need.
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Solutions Commercialization Brand Strategy and Management Primary Intelligence
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Purpose-built research solutions

IQVIA research teams bring together a wide range of data assets, research methodologies, advanced analytics and deep domain expertise, including.

Plan, Assess and Track

Primary Intelligence: Plan, Track, Access Pre and Post Launch. Plan: HCP profiling, KOL influence mapping, targeting and segmentation, price elasticity, TPP testing, message development, channel mix and communication effectiveness. Track: brand tracking, usage by indication, customer value metrics, adverse event tracking, social media sentiment, brand insights, message tracking, brand impact. Assess: market understand, potential share estimation, patient journey, concept creation.
IQVIA Primary Intelligence Solutions - Primary market research (PMR)

INDUSTRY ARTICLE

AI-Enabled Benchmarking: Transforming Performance Measurement for Pharmaceutical Brands

AI-enabled benchmarking is transforming how pharmaceutical brands measure performance by providing more reliable, contextual, and actionable insights. Companies that embrace these advanced benchmarking capabilities will be better positioned to optimize their launch strategies and drive sustained market performance.

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On-Demand Webinar

Increasing Brand Success with AI enabled ATU Benchmarking

Learn how IQVIA's Market Research ATU Benchmark System provides connected intelligence to improve decision making.

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Blog

IQVIA's Market Research ATU Benchmark System: AI-enabled for Brand Success

Many pharmaceutical companies struggle with setting realistic key performance indicators (KPIs) and understanding their progress across product lifecycles. IQVIA’s Market Research ATU Benchmark System addresses this challenge by offering data-driven insights into pre-launch and post-launch performance.

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Learn More

Blog
IQVIA's Market Research ATU Benchmark System: AI-enabled for Brand Success
By: John Clarke
Blog
Unlocking clinical and commercial success: How PAGs power rare disease research
By: Rajanya Roy, Rohit Bansal, Sara Benolkin, David Tegay
Webinar
Increasing Brand Success with AI enabled ATU Benchmarking
September 5, 2024
Blog
How rare diseases add up, making them a high public health priority
By: Rajanya Roy, Rohit Bansal, David Tegay, Sara Benolkin
Blog
Combining Patient Voice with Physician Insights to Improve Patient Experience and Deliver Better Healthcare Outcomes
By: Tanmay Saraykar, N A Deepa, Rohit Shome, Priyanka Anil Lonandkar
White Paper
Enhancing Primary Market Research through Artificial Intelligence
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