Our Thinking

U.S. Progress Point

A curation of IQVIA's best thinking on topics and trends driving change, disruption, and progress in the United States healthcare market. 

The future in focus

A letter from the Editorial Board

We are in the midst of a remarkable moment for human health.

It is a moment built on the pandemic experience, but also on a rising tide of scientific discovery, data proliferation, and digital transformation. A moment where the opportunity to improve, to adapt, to progress is not only a vision, but also an imperative.

To get there, we’ll need deeper insights, healthy debate, and evidence-based thinking to create new solutions. To understand and embrace change. To sharpen our focus on what lies ahead.

But progress doesn't come from big ideas in isolation; transformation is almost never an individual endeavor. And so, we must also embrace cumulative improvement, collective adaptation, and exciting new intersections of expertise and skill to change the status quo and evolve how decisions are made.

Welcome to Progress Point, a curated collection of the latest intelligence from IQVIA on what's driving healthcare, and human health, forward in the U.S.

Market Insights

Market trends and dynamics impacting your U.S. business today and strategic plans for tomorrow.

The Future of Launch

We’ve refined our take on modern launch, and what’s needed to achieve commercial success.

Person-Centric Health

Building a pathway to improved and equitable care for all.                      

Engagement Innovation

Turning disruptors into advantages for a new model of commercial success.

2024 Information Summit: A Connected Data Blueprint for Patient Innovation

IQVIA recently hosted a live two-day Information Summit called A Connected Data Blueprint for Patient Innovation. Throughout the event, attendees were able to learn, discuss, and ask key questions about a variety of topics focusing on evolving data trends, leveraging social determinants of health, and utilizing Healthcare Grade AI to find every patient. We also delved into the importance of having a robust data privacy, tokenization, and governance strategy while rethinking the approach to patient and healthcare professional (HCP) insights.

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