Orchestrated Customer Engagement, or OCE, goes beyond traditional CRMs by embedding real-time intelligence into user workflows so commercial teams can personalize, optimize, and improve their HCP engagements across all channels.
IQVIA has been named a Leader in the Everest Group Life Sciences Operations PEAK Matrix® Assessment 2023, of all 28 companies evaluated, earning the highest position in the Leader quadrant.
IQVIA was recognized because we offer a modular, interoperable and connected ecosystem of global and local commercial data, data management, analytics, technology, and expert services.
These AI/ML-enabled solutions support all use cases across the end-to-end commercial life cycle in a way no other vendor partner can do. Our business provides actionable insights that drive proven business value in the form of precision, operational efficiency, cost savings, commercial traction, and ultimately, patient impact.
This is the second 2023 PEAK Matrix Assessment in which IQVIA has been positioned highest overall, the first being the Everest Group Life Sciences Sales and Marketing Operations PEAK Matrix Assessment 2023 published in June.
Download the report excerpt to see why IQVIA continues to be named among the highest ranked leaders by the Everest Group® Industry Analysts.
IQVIA has strategically cultivated capabilities across the entire life sciences value chain, servicing diverse clients. Its dedicated business units serve both the biopharma and MedTech markets, providing a myriad of cutting-edge technology solutions. These multifaceted strengths played a pivotal role in securing IQVIA's position as a Leader.
The 2023 Everest Group’s Life Sciences Sales and Marketing Operations PEAK Matrix® Assessment evaluated 17 life sciences sales and marketing operations providers serving the industry.
IQVIA was the highest-scoring provider named in the Leader category.
Everest Group's research on life sciences Customer Experience (CXP) platforms evaluated 18 providers. IQVIA was recognized as a Leader in the category.
IQVIA's OCE platform was commended for its capacity to enhance customer engagement through a comprehensive portfolio of industry-leading products, offering personal and digital engagement solutions and optimization tools for resource efficiency.
Orchestrated Customer Engagement, or OCE, goes beyond traditional CRMs by embedding real-time intelligence into user workflows so commercial teams can personalize, optimize, and improve their HCP engagements across all channels.
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