Blog
Navigating the Complexities of Data Management in Clinical Trials
Wendy Morahan, Sr. Director, Clinical Data Analytics Solutions
Jan 30, 2024

In the rapidly evolving world of clinical trials, an unprecedented amount of data is being generated. This data, sourced from Electronic Data Capture (EDC) systems, Clinical Trial Management Systems (CTMS), laboratory data, imaging data, electronic health records and Internet of Things (IoT) devices, is both vast and varied. The effective management of this data is central to the success of the trial. However, it is here that organizations often grapple with numerous challenges.

IQVIA Technologies, in partnership with Frost & Sullivan, recently conducted a comprehensive study that was shared in the “Voice of Pharma Study: Sponsor Views on Clinical Data Analytics and Artificial Intelligence” webinar. The research methodology involved a qualitative phase of 10 interviews and a quantitative survey with 100 participants from sponsors in the US and Europe. The respondents were individuals with significant roles in clinical operations, data management and IT, who had a decisive or influential role in the selection and purchase of data analytics solutions for clinical trials. The study aimed to explore the challenges and potential solutions in data management within clinical trials, and its findings provided valuable insights into the current landscape of clinical data analytics and AI/automation platforms.


The Challenges of Data Management in Clinical Trials

A number of hurdles exist relating to clinical trial data management, for example, ensuring data harmonization and consolidating data from multiple sources and formats, with 38% and 26% of respondents to the IQVIA/Frost & Sullivan study citing these respectively as key challenges. However, one of the primary challenges is the automation of manual processes related to data for use in oversight. This is particularly significant for sponsors across the board, with 57% of respondents in the survey identifying this as a critical issue.


The Role of AI and Predictive Analytics in Streamlining Data Management

Despite these challenges, there is growing interest in clinical data analytics and AI/automation platforms. These platforms offer a range of features that can significantly streamline data management in clinical trials. For instance, AI-driven query generation and data discrepancy detection can automate manual processes and improve data quality. Similarly, predictive analytics can provide early signal detection for safety, quality and risk.

In fact, AI-driven data discrepancy detection is one of the most important selection criteria for a clinical data analytics and AI/automation platform. It is considered critical by 33% of survey respondents, highlighting the importance of this feature in enhancing data quality and management in clinical trials.


Conclusion and Summary of Key Findings

In conclusion, while data management in clinical trials presents numerous challenges, the advent of clinical data analytics and AI/automation platforms offers promising and tangible solutions. By leveraging these platforms, organizations can streamline their data management processes, improve data quality, and ultimately enhance the efficiency and effectiveness of their clinical trials.

However, it's important to note that there are specific challenges in document management for clinical trials, including document quality checking and classification of documents. This highlights the need for tailored solutions that can address the unique needs and challenges of different sectors within the clinical trials landscape.

Related solutions

Contact Us