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EMEA Thought Leadership
Developing IQVIA’s positions on key trends in the pharma and life sciences industries, with a focus on EMEA.
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Middle East & Africa
EMEA Thought Leadership
Developing IQVIA’s positions on key trends in the pharma and life sciences industries, with a focus on EMEA.
Learn more
Regions
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Americas
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Asia & Oceania
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Europe
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Americas
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Europe
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EMEA Thought Leadership
Developing IQVIA’s positions on key trends in the pharma and life sciences industries, with a focus on EMEA.
Learn more -
Middle East & Africa
EMEA Thought Leadership
Developing IQVIA’s positions on key trends in the pharma and life sciences industries, with a focus on EMEA.
Learn more
SOLUTIONS
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Life Sciences
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Healthcare
Life Sciences
Bringing together unparalleled healthcare data, advanced analytics, innovative technologies, and healthcare expertise to create intelligent connections that speed the development and commercialization of innovative medicines to improve patient lives.
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Healthcare
Accelerate digital innovation to enable smarter decisions that reduce cost, modernize patient and consumer engagement, and improve health outcomes.
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U.S. PROGRESS POINT
A curation of IQVIA's best thinking on topics and trends driving change, disruption, and progress in the United States healthcare market.
LEARN MOREBLOGS, WHITE PAPERS & CASE STUDIES
Explore our library of insights, thought leadership, and the latest topics & trends in healthcare.
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PODCASTS
"Discover the future through our enlightening podcasts available in the United States.
EXPLORE PODCASTS
White Paper
Consent At Scale: Futureproof Your HCP Marketing
With the right data privacy framework, HCP marketing can succeed in an environment of technological and legislative challenges
Jul 08, 2022
With technology giants making rapid changes in their approach to data privacy and an evolving legislative landscape, healthcare marketers face the risk of severe set backs to their programs. Without aggressive, proactive measures, the progress of the industry may render your digital marketing efforts obsolete. Today, leading healthcare marketers are addressing these challenges by evolving their permission-based marketing using a Consent At Scale strategy, a permission-based framework that supports effective digital engagement with healthcare professionals (HCPs), now and in the future. Futureproof your email marketing today. Read our latest white paper to learn more.
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Essential Information
Leveraging Information to Drive Commercial Success
OneKey Reference Data
OneKey provides real-time quality HCP and HCO data, thru a variety of delivery options with unique identifiers making it easy to connect to all other IQVIA data sets. OneKey is a solid foundation to build all data assets upon.