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Case Study
Patient Affordability Part Three
The Implications of Co-Pay Cards
May 18, 2018
This is the third article in a three part series discussing Patient Affordability. Understanding how changing benefit designs have impacted patient behavior in the face of rising cost exposure, this article examines how manufacturers are leveraging co-pay programs to reduce patient out-of-pocket costs and medication abandonment.
Learn more about Patient Affordability in parts one and two: