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Developing IQVIA’s positions on key trends in the pharma and life sciences industries, with a focus on EMEA.
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Developing IQVIA’s positions on key trends in the pharma and life sciences industries, with a focus on EMEA.
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Article
The Importance and Value of a Data-Driven Culture
The lack of a data-driven culture where analytics capabilities are valued as foundational to the decision-making process is a key impediment holding organizations back from optimizing the use of their data analytics and AI
Mar 15, 2023
Today, companies and individuals are creating more data than ever through a wide variety of emerging and disparate sources. As a result, that data is becoming increasingly complex, making it more challenging to quickly obtain actionable and accurate insights.
Companies that can handle their data accurately and use it correctly, can add significant value to their organization, but this often requires a fundamental shift from an isolated and project-based approach to a company-wide, data-driven culture where meaningful insights are the most important outcome.
Download the full article to read more about implementing a data-driven culture within your own organization.
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