Webinar
Understanding the Importance of End-to-End Data in Your Physician Marketing
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February 24 - 25, 2022

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1:00pm - 2:00pm

(GMT-05:00)

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Attend this webinar to:

  • Understand the important role 1:1 physician identity data plays in overall marketing outreach efforts
  • Uncover how email, programmatic, social, and other key tactics are impacted by physician identity
  • Understand how each tactic can enhance individual physician awareness and outreach
  • Recognize what the privacy movement in technology means within this space and how it will affect your efforts (deprecation of third-party cookies, iOS 14.5, iOS 15, etc.)
  • Learn how post-campaign analysis of behavior changes and responder data can impact future outreach and show a return on physician communication efforts

 

Speakers

Andrew Munro
Senior Vice President, Healthcare, DMD, an IQVIA business

Jerrad Rickard,
Vice President and Email Product Lead, DMD, an IQVIA business

Barry Ward,
Associate Director of Sales, IQVIA

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