Webinar
How the "Big Squeeze" is Impacting Patient Programs
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October 20, 2021

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2:00pm - 3:00pm

GMT-04:00

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Effects of the "Big Squeeze" can be seen in manufacturer budget cuts, restricted and/or misallocated sales resources, incorrect financial accruals, investment uncertainty, and increased risk of inaccurate forecasting. Another impact is the growing cost burden that patients face as a result of expanding access controls and cost management.

In this webinar we will discuss:
  • Rising trends of patient cost exposure and demand for support
  • Current impact and future risks of deductible accumulators and copay maximizers
  • Holistic patient management beyond the co-pay card
  • Implications of potential policy changes

Speaker

Jeff Thiesen
Senior Principal, US Market Access Consulting & Analytics
IQVIA

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