Webinar
What Does Being 'Patient-Centric' in Pharma Really Mean?
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March 10, 2021

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11:00am - 12:00pm

(GMT-05:00)

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The COVID-19 pandemic has disrupted many aspects of life on a global scale. As disruptions often do, it also has accelerated the implementation of solutions that might otherwise still be waiting their turn as future 'nice-to-haves.' In 2020, digital transformation of customer engagement was accelerated across the industry, and we expect this to continue in 2021.

In this webinar series, Connecting to the Future of Customer Engagement, we will share what we have learned from the adaptations made by those leading the industry and discuss the most significant trends, local leader influence, patient community management, and incremental improvements for agility.


Key Speakers

António Pregueiro
VP Life Science and Practice Lead, IQVIA

Martin Collyer
Global Head, Orchestrated Patient Engagement, IQVIA

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