Video
OCE Personal Demo Video
Apr 12, 2023
Video
IQVIA OCE Personal

IQVIA OCE Personal is an integrated CRM that seamlessly incorporates insights directly into the UI, making them actionable. On the homepage, descriptive recommendations showcase different use cases. What sets insight delivery within OCE apart is that it's contextual, actionable, trackable, and measurable. Field users receive AI backed recommendations at the point of execution, meaning they are directly related to their current task. For example, prioritizing the next best customers to visit, selecting the next best content or message to deliver to a HCP, or filling in the gaps on the calendar based on route planning algorithms. OCE Personal also provides users intelligent insights to align activities and engagements based on an HCP's individual needs. Here the insights tab reveals several intelligent customer ratings. For example, the number of eligible patients coming from OCE's smart targeting outputs. In addition, clicking into the next best sequence widget presents insights from our machine learning algorithms to support the optimal multichannel interaction sequence, including one-click access into the compliant email wizard.

OCE Personal users also receive customer specific descriptive notifications that deliver critical data and bring precision to the next interaction, such as the HCP, the rationale, next best channel, and next best message. OCE also provides numerous options for compliant personal interactions with customers. The remote experience offers a seamless, personalized, and compliant experience for customers, unlike screen sharing apps. It also includes necessary in-app controls and the ability to view the participant list and trigger a remote signature for direct-to-physician sampling. There's a wealth of persona specific functionality for sales team members all built directly into the platform. Within OCE Personal medical science liaisons can leverage our one key accelerated insights asset to get details on HCPs, their social presence, scientific interests and publications. They can then log and share medical insights with team members and management to guide future communications. By modernizing the sales model and enabling full collaboration across team members, OCE Personal empowers sellers with smarter and more effective customer engagements, allowing organizations to optimize sales models, elevate customer outcomes, and reinvent HCP engagement.

Related solutions

Contact Us