Video
Commercial Forecasting on a "Glocal" Scale
Integrating Local and Global Market Forecasts
Jan 29, 2021

Find out how pivoting to "glocal" forecasting can more effectively engage regional affiliates in the forecast process. In this video, we explore how real-time web tools can make it easy for affiliates to submit and update data.

Share actionable tips highlighting how global and regional teams can build a joint forecast model that combines the best data and insights from both teams.
Learn:

  • How to use new tools to build real-time forecasts for regional and global teams
  • Tradeoffs between affiliate-led forecasts vs. global "top-down" control
  • How to move past the old-fashioned 'submission process' for regional forecasts

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