Harness and aggregate customer insights across multiple channels
In the past, a single research study might have been enough. Not anymore.
IQVIA Primary Intelligence is the exception. We integrate custom and syndicated research with our robust set of secondary data to deliver comprehensive integrated insights.
Our integrated research solutions capture all five of the interconnected cycles driving today’s complex markets.
The benefits to you are clear:
In this webinar, IQVIA’s Primary Research team will demonstrate how to future-fit Voice of the Customer research by taking simple steps for using this data-connected approach.
IQVIA’s Advanced Research Solutions team will demonstrate through early adopter client case studies how BrandImpact data and analytics improve effectiveness of your personal promotion strategy.
Ann Dolan, Practice Leader, IQVIA Healthcare Solutions
Harness and aggregate customer insights across multiple channels
Optimize the structure, size, and promotional cadence of your sales force
How to blend attitudinal and behavioral data to build highly targeted and impactful marketing strategies