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Developing IQVIA’s positions on key trends in the pharma and life sciences industries, with a focus on EMEA.
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Learn moreDeveloping IQVIA’s positions on key trends in the pharma and life sciences industries, with a focus on EMEA.
Learn moreDeveloping IQVIA’s positions on key trends in the pharma and life sciences industries, with a focus on EMEA.
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EXPLORE PODCASTSThe use of external comparators (ECs) in drug development is on the rise, fueled by real-world data (RWD) and advancements in personalized medicine. Notably, the period from 2015 to 2019 saw a 22% increase in RWD-based EC usage. This upward trend is expected to continue, especially following the FDA’s February 2023 draft guidance, which advocates for a nuanced, case-by-case assessment of EC cohort designs.
While EC studies can significantly augment product lifecycles, from streamlining clinical trial design to strengthening real-world evidence (RWE) for payor negotiations and market positioning, the question arises: How can sponsors effectively advocate for their utilization to address the needs of a drug development program?
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