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EMEA Thought Leadership
Developing IQVIA’s positions on key trends in the pharma and life sciences industries, with a focus on EMEA.
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Middle East & Africa
EMEA Thought Leadership
Developing IQVIA’s positions on key trends in the pharma and life sciences industries, with a focus on EMEA.
Learn more
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Americas
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Americas
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Europe
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EMEA Thought Leadership
Developing IQVIA’s positions on key trends in the pharma and life sciences industries, with a focus on EMEA.
Learn more -
Middle East & Africa
EMEA Thought Leadership
Developing IQVIA’s positions on key trends in the pharma and life sciences industries, with a focus on EMEA.
Learn more
SOLUTIONS
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Life Sciences
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Healthcare
Life Sciences
Bringing together unparalleled healthcare data, advanced analytics, innovative technologies, and healthcare expertise to create intelligent connections that speed the development and commercialization of innovative medicines to improve patient lives.
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Healthcare
Accelerate digital innovation to enable smarter decisions that reduce cost, modernize patient and consumer engagement, and improve health outcomes.
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U.S. PROGRESS POINT
A curation of IQVIA's best thinking on topics and trends driving change, disruption, and progress in the United States healthcare market.
LEARN MOREBLOGS, WHITE PAPERS & CASE STUDIES
Explore our library of insights, thought leadership, and the latest topics & trends in healthcare.
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"Discover the future through our enlightening podcasts available in the United States.
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Fact Sheet
Omnichannel Digital Engagement Solutions
A modern and complete approach to digital engagement for the healthcare life sciences industry
Mar 04, 2022
Understanding the enterprise value and engagement triggers for healthcare providers (HCPs) and DTC audiences is critical. Recent events have been a remarkable catalyst for change – disrupting behavior and pushing forward the reality that engagement in healthcare needs to meet the same level of sophistication, personalization, and relevance that people have come to expect.
To meet the digital marketing needs of today's healthcare and pharmaceutical brand teams, IQVIA offers flexible, quality, integrated solutions built on certified, best-in-class data that our partners have come to know and trust (OneKey, MedData Group, and DMD). Read our fact sheet to learn more.