Market Intelligence Solutions

Regional Prescription Analysis (RxA)

IQVIA’s Regional Prescription Analysis provides sub-national level reporting of dispensed data for tailored markets, at product or pack level, linked to practice or pharmacy bricks.

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Regional Prescription Analysis (RxA)

Benchmark performance and plan effectively

IQVIA's Regional Prescription Analysis (RxA) sits within the IQVIA Prescription Based Services (PBS) suite and is a key component of the leading community pharmacy prescription platform, providing a complete and  holistic view of market demand.

Covering the primary care market using data collected through patient medical record (PMR) systems, the national level audit (Xponent BPI) gives visibility on what has been prescribed and dispensed for individual prescriptions, while the sub-national level audit (RxA) provides information on what has been dispensed at a brick level.

RxA Facts

  • Prescription information is collected from circa 96% of active UK GPs

RxA Supports

  • Business Intelligence Teams to measure the total market and market share growth, as well as analysing competitors, opportunities, threats and trends
  • Commercial Teams to measure company, sales representative and key account performance and trade

RxA Reporting

Reports can be delivered in an online report or XML format :
  • IQVIA British Pharmaceutical Index trawling
  • IQVIA British Pharmaceutical Index overview
  • IQVIA British Pharmaceutical Index in-depth
  • IQVIA Regional Prescription Analysis 
  • IQVIA Prescription Based Services and IQVIA Hospital Pharmacy Audit (Trawling/Overview/In-depth)

Market Intelligence Solutions

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