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Livre Blanc
The Next Wave of Self-Care Digital Health
Advancing an outcome-oriented consumer health industry
Feb 16, 2023
  • Library
  • The Next Wave of Self-Care Digital Health
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The latest wave of digital health tools is set to drive the future of self-care. Rapid advancements in smartphones, watches and other devices - with parallel progress in sensor technology and artificial intelligence/machine learning (AI/ML) - provide unique capabilities to monitor, understand, and take action to improve consumer and patient health.

Authored by experts from IQVIA Consumer Health and Johnson & Johnson Consumer Health, now Kenvue, this whitepaper explores how the convergence of connected health data and tools, technologies, and real-world data are improving engagement between healthcare stakeholders, health outcomes, and access to self-care and healthcare delivery.

Major advances have been seen in sectors such as travel, banking, and entertainment. Here, our experts offer pointers on where digital features can add value to consumer health products, and where to invest for brand growth to improve consumer outcomes.

We hope you find the paper useful as you plan for the digital health future.

To dive deeper, watch back our online webinar session here.

IQVIA Consumer Health has the expertise and connected intelligence to support you on your digital health journey. If you have a request for a proposal in any area discussed during this webinar, please click the Green “CONTACT US” button floating on this page to make an enquiry. Alternatively, explore our Product and Claim Development capabilities here.

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