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Bringing data science and human science together to advance human health and support the pharmaceutical industry from clinical trials to commercialization.

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Connecting with powerful, evidence-based market insights to drive agile thinking, uncover growth potential, and gain competitive advantage in this fast-moving consumer health market.

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Clinical development enabled by Connected Intelligence™ which combines data and analytics with deep therapeutic and operational expertise to improve efficiency, enhance precision, and bring therapies to patients faster.

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Harness the power of real-world data and insights to demonstrate value-driven evidence and outcomes to meet stakeholder needs across the healthcare ecosystem and to propel healthcare forward.

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Primary Intelligence integrates purpose-built and syndicated research solutions with our wide range of data assets, research methodologies, advanced analytics, and deep domain expertise, generating quality insights for our clients.

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Optimize commercial success by leveraging our comprehensive outsourced expertise to accelerate time-to-market.

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A single window solution provider to support pharmaco’s design, deploy technology and services that help increase access to medicine and improve treatment adherence.

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"A curation of IQVIA's best thinking on topics and trends driving change, disruption, and progress in the Asia Pacific healthcare market.

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"Unlocking the Future of Consumer Health: A Special Focus on Senior Consumers

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Event
Navigating the Evolving Landscape: The Future of HCP Engagement Impact
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August 22, 2024

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4:00pm - 5:00pm

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What is the key to impactful HCP engagement? The healthcare industry has made positive strides in recent years, with growing digital maturity and the rise of medical affairs leading to closer alignment with healthcare professionals’ evolving engagement expectations. However, signs of a back-to-normal mentality post-pandemic and changing HCP preferences continues to undermine the effectiveness of engagement strategies.

With the acceleration of digital transformation in HCP interactions and growth of hybrid collaboration models blending face-to-face meetings with digital touchpoints, the importance of driving the right engagement strategy has never been greater.

Join the webinar today to uncover up-to-date insights of the HCP engagement landscape to:

  • Benchmark your organisation’s approach and steer tactical plans
  • Understand what changes need to happen to operationalize digital excellence
  • Shape the future of HCP engagement for better healthcare outcomes

Speakers:

Pradipto Goswamee
 Principal, Head of Customer Experience & Marketing Services

Jonathan Macdonald
 General Manager, EPG Health

Ben Gallarda
 Head of Scientific Affairs, EPG Health

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