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Innovation in RWE and Medical Affairs - JAPAC
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June 26, 2024

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2:00pm - 5:00pm

(GMT+08:00)

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Real World Evidence (RWE) is delivering value to multiple stakeholders, not only post-approval but across the lifecycle of treatments. Innovation plays a key role in generating fit-for-purpose RWE and driving efficiencies and effectiveness across functions including clinical, Medical Affairs, and commercial. Growing evidence needs and expectations from patients and HCPs drive innovation in traditional research approaches.

Regulatory bodies continue to issue new guidance around the use of RWE, paving the way for more technology-enabled approaches to evidence generation and dissemination. This means that it is essential to understand the value and evolving use cases of RWE.

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