Event/Webinar
Brave New World
Embracing 'hybrid' HCP engagement
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Much has been written about how the shift to remote and on-line engagement throughout the pandemic is going to replace a lot of face-to-face engagement in the future. 

Many life sciences companies have begun 2021 by reviewing how they respond to the longer-term impact of this change, and its impact on field teams is a discussion topic.

However qualitative and quantitative data confirms that HCPs still highly value face to face interactions. So, what is the best engagement approach in the post pandemic world?

Listen to the webinar on -demand to learn about effective HCP engagement in 2022 and beyond. During this session Liz Murray will share:

  • Latest insight in channel mix & their impact, preference
  • Key success factors for hybrid HCP engagement 
  • Considerations for combining in-person and remote engagement
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