Webinar
Transforming MedTech - How to Squeeze Data and catch up on Digitalization?
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October 21, 2020

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1:00pm - 2:00pm

(GMT+02:00)

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Digitalization in MedTech is still challenged by immature data collection and utilization practices, while governments are demanding more digitalization and putting legislation in place to enable it.

In this webinar, IQVIA MedTech experts will provide a topline view of the latest developments within MedTech and challenges the industry is facing, before looking in more depth at how different sources of healthcare data can be used to maximize commercial excellence.

Looking at specific examples and case studies you will learn how data can provide the insights you need to truly understand your market and support you in strengthening your strategic market growth initiatives.

Agenda

  • MedTech Environment – latest developments
  • Market Dynamics in the MedTech Industry
  • From appstore to prescription pad - A first interim assessment of the German Digital Care Act
  • Data-driven Commercial Excellence in MedTech
  • Q&A
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