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LIFE SCIENCE SEGMENTS
HEALTHCARE SEGMENTS
THERAPEUTIC AREAS

Impacting People's Lives

"We strive to help improve outcomes and create a healthier, more sustainable world for people everywhere.

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Harness the power to transform clinical development

Reimagine clinical development by intelligently connecting data, technology, and analytics to optimize your trials. The result? Faster decision making and reduced risk so you can deliver life-changing therapies faster.

Research & Development Overview
Research & Development Quick Links
Real World Evidence. Real Confidence. Real Results.

Generate and disseminate evidence that answers crucial clinical, regulatory and commercial questions, enabling you to drive smarter decisions and meet your stakeholder needs with confidence.

REAL WORLD EVIDENCE OVERVIEW
Real World Evidence Quick Links
See markets more clearly. Opportunities more often.

Elevate commercial models with precision and speed using AI-driven analytics and technology that illuminate hidden insights in data.

COMMERCIALIZATION OVERVIEW
Commercialization Quick Links
Service driven. Tech-enabled. Integrated compliance.

Orchestrate your success across the complete compliance lifecycle with best-in-class services and solutions for safety, regulatory, quality and medical information.

COMPLIANCE OVERVIEW
Safety & Regulatory Compliance Quick Links
Intelligence that transforms life sciences end-to-end.

When your destination is a healthier world, making intelligent connections between data, technology, and services is your roadmap.

TECHNOLOGIES OVERVIEW
Technology Quick Links
MAIN/Products
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CLINICAL PRODUCTS
COMMERCIAL PRODUCTS
COMPLIANCE, SAFETY, REG PRODUCTS
REAL WORLD PRODUCTS

CASE STUDY

"Data in a Day

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Insights/
BLOGS, WHITE PAPERS & CASE STUDIES

Explore our library of insights, thought leadership, and the latest topics & trends in healthcare.

DISCOVER INSIGHTS
THE IQVIA INSTITUTE

An in-depth exploration of the global healthcare ecosystem with timely research, insightful analysis, and scientific expertise.

SEE LATEST REPORTS

INSTITUTE REPORT

"Digital Health Trends 2024 - Implications for Research and Patient Care

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EMEA Insights

"IQVIA thought leadership with a focus on EMEA.

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WHITE PAPER

"DCTs Deliver Big ROI

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WHITE PAPER

"Capturing value at scale: The $4 billion RWE imperative

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MAIN/About
About/
FEATURED INNOVATIONS
  • IQVIA Connected Intelligence™
  • IQVIA Healthcare-grade AI™
  • Human Data Science Cloud
  • IQVIA Innovation Hub
  • Decentralized Trials
  • Patient Experience Solutions with Apple devices
WHO WE ARE
NEWS & RESOURCES

INVESTOR RELATIONS

"Visit our investor relations site for more information.

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Unlock your potential to drive healthcare forward

By making intelligent connections between your needs, our capabilities, and the healthcare ecosystem, we can help you be more agile, accelerate results, and improve patient outcomes.

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IQVIA AI is Healthcare-grade AI

Building on a rich history of developing AI for healthcare, IQVIA AI connects the right data, technology, and expertise to address the unique needs of healthcare. It's what we call Healthcare-grade AI.

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Your healthcare data deserves more than just a cloud.

The IQVIA Human Data Science Cloud is our unique capability designed to enable healthcare-grade analytics, tools, and data management solutions to deliver fit-for-purpose global data at scale.

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Innovations make an impact when bold ideas meet powerful partnerships

The IQVIA Innovation Hub connects start-ups with the extensive IQVIA network of assets, resources, clients, and partners. Together, we can help lead the future of healthcare with the extensive IQVIA network of assets, resources, clients, and partners.

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Proven, faster DCT solutions

IQVIA Decentralized Trials deliver purpose-built clinical services and technologies that engage the right patients wherever they are. Our hybrid and fully virtual solutions have been used more than any others.

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IQVIA Patient Experience Solutions with Apple devices

Empowering patients to personalize their healthcare and connecting them to caregivers has the potential to change the care delivery paradigm.

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MAIN/Careers
Careers/
WORKING AT IQVIA

Our mission is to accelerate innovation for a healthier world. Together, we can solve customer challenges and improve patient lives.

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LIFE AT IQVIA

Careers, culture and everything in between. Find out what’s going on right here, right now.

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WE’RE HIRING

"Improving human health requires brave thinkers who are willing to explore new ideas and build on successes. Unleash your potential with us.

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MAIN/Contact Us
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Insights Engine

Accelerate the Journey from Data to Insights

IQVIA Insights Engine harnesses data, advanced analytics, and AI/ML driven transformative technologies to turn insight into action.

Our solutions offer out of the box functionality that meets a diverse set of role-specific decision support needs. This modular, interoperable approach embeds intelligence directly into user workflows, delivering the next best recommendations to empower users to take the right actions and make the best decisions.

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Solutions IQVIA Technologies Enterprise Information Management Solutions Insights Engine

Next Best Intelligence

Omnichannel approaches are quickly becoming the norm. Delivering personalized messaging is crucial to success in targeting HCPs. IQVIA Next Best Intelligence can help your sales reps pinpoint active HCPs and target them with the right message at the right time.

Our extensive library of intelligent, pre-defined algorithms determine the optimal messaging, content, timing and channel specifically tailored for each individual customer engagement.

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Patient Journeys

With key insights into the patient journey of your target patient populations, you can identify opportunities for brand acceleration, enhanced patient conversion, and cost reduction. IQVIA Patient Journeys capabilities analyze and provide insight into patient characterization, diagnosis trends and treatment journeys.

  • Reduces cost through industrialized analytics
  • Identifies 5x more market opportunities with 85% precision
  • Enables real-time exploration of patient population
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Reporting and Analytics Tools

Many promotional budgets contain inefficiencies, with excess budget being allocated to promotional channel mixes with little revenue or benefit. With IQVIA Reporting & Analytics Tools, you can strategically enhance your promotional activities to maximize revenue while reducing inefficient spending by using AI and machine learning to inform and guide budget allocations.

  • Enhances allocation of promotional budgets
  • Identifies optimal spend levels across promotional channels
  • Generates insights on the optimal channel mix

Data Science Workbench

An IQVIA analysis showed that 40% of HCPs change segments as often as every 6 months, whereas HCP target lists are often only updated every 12–36 months. For this reason, the effectiveness of an engagement strategy heavily depends on a company’s ability to swiftly adapt outreach activities in response to evolving HCP characteristics.

  • Enhances activity of field teams
  • Enables optimal delivery of promotional materials
  • Drives more actions across channels

Algorithm Libraries

Optimal HCP engagement can no longer be achieved without a robust, data-enhanced approach. IQVIA harbors a library of automated and scalable algorithms that can be used to enhance HCP engagement and maximize channel effectiveness.

  • Improves experience for prescribers and stakeholders
  • Coordinates engagement leading to optimized Rx uplift
  • Reduces cost by maximizing the most effective channels of engagement
ANNOUNCEMENT
IQVIA’s Next Best Action Solution is Honored in the 2023 Stevie Awards
We are proud to announce that IQVIA Next Best Action won a Stevie Award in the Big Data Solutions Category! This award recognizes the platform’s ability to help commercial teams precisely target high-value HCPs and engagement with embedded intelligence and actionable insights.
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OCE+ improves engagement to drive sales growth

See how a midsize pharma optimized field force execution by adopting IQVIA OCE+ to improve HCP engagement and drive sales growth. With OCE+, the team could access the right information at any time to take prompt action to improve weekly call planning, execution, and expanded email engagements. 

The client realized an immediate sales uplift shortly after deploying, driving higher sales growth across both high and low volume customers – with adoption over 80% by week four. Explore how IQVIA OCE+ delivered contextually driven AI/ML insights to improve field force digital coordination and optimize in-person touchpoints.

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Maximize Target Audience Engagement with AI/ML

There are now an exponential number of ways to interact and engage with your target audiences. To make the most of the different channels, you need a data-enriched approach that enables you to develop a well-rounded view of targeted HCP preferences and patient journeys and optimal budget allocations.

Check out this insight brief to discover how AI/ML and advanced algorithms can enhance HCP engagement, patient conversion and promotional activities.

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Next Best Action

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