AI-driven Patient Journey
Reach the right patients. Understand the patient journey.
Reaching the right patients and understanding the real-world patient journey is very complex. The size and fragmentation of big data, the lack of scalable solutions and the patient journey diversity are a few of the reasons.
IQVIA's Patient Journey software applies AI to RWD and reaches up to 3-5 times more of the right patients within weeks. It characterizes ~300 million patients in real-time and it is scalable, analyzing the real-world diagnosis and treatment journeys in their true diversity.