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White Paper
Unlocking the Power of Thought Leader Networks
Pharma's Hidden Influencers
Nov 14, 2023
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Thought leaders have always been a vital component to a successful product market strategy. When these respected healthcare professionals (HCP) believe in a specific treatment, and communicate that preference to their professional networks, it can inform their decision to use a new treatment option, which may drive more rapid adoption of innovative therapies during their critical first months in the market.

IQVIA's Link Prediction methodology gives these teams an exciting new level of detail to amplify the impact of every decision they make.

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