Developing IQVIA’s positions on key trends in the pharma and life sciences industries, with a focus on EMEA.
Learn more
Developing IQVIA’s positions on key trends in the pharma and life sciences industries, with a focus on EMEA.
Learn more
Developing IQVIA’s positions on key trends in the pharma and life sciences industries, with a focus on EMEA.
Learn more
Developing IQVIA’s positions on key trends in the pharma and life sciences industries, with a focus on EMEA.
Learn more
"We strive to help improve outcomes and create a healthier, more sustainable world for people everywhere.
LEARN MORE
Reimagine clinical development by intelligently connecting data, technology, and analytics to optimize your trials. The result? Faster decision making and reduced risk so you can deliver life-changing therapies faster.
Research & Development Overview
Generate and disseminate evidence that answers crucial clinical, regulatory and commercial questions, enabling you to drive smarter decisions and meet your stakeholder needs with confidence.
REAL WORLD EVIDENCE OVERVIEW
Elevate commercial models with precision and speed using AI-driven analytics and technology that illuminate hidden insights in data.
COMMERCIALIZATION OVERVIEW
Orchestrate your success across the complete compliance lifecycle with best-in-class services and solutions for safety, regulatory, quality and medical information.
COMPLIANCE OVERVIEW
When your destination is a healthier world, making intelligent connections between data, technology, and services is your roadmap.
TECHNOLOGIES OVERVIEWExplore our library of insights, thought leadership, and the latest topics & trends in healthcare.
DISCOVER INSIGHTSAn in-depth exploration of the global healthcare ecosystem with timely research, insightful analysis, and scientific expertise.
SEE LATEST REPORTS
By making intelligent connections between your needs, our capabilities, and the healthcare ecosystem, we can help you be more agile, accelerate results, and improve patient outcomes.
LEARN MORE
Building on a rich history of developing AI for healthcare, IQVIA AI connects the right data, technology, and expertise to address the unique needs of healthcare. It's what we call Healthcare-grade AI.
LEARN MORE
The IQVIA Human Data Science Cloud is our unique capability designed to enable healthcare-grade analytics, tools, and data management solutions to deliver fit-for-purpose global data at scale.
LEARN MORE
The IQVIA Innovation Hub connects start-ups with the extensive IQVIA network of assets, resources, clients, and partners. Together, we can help lead the future of healthcare with the extensive IQVIA network of assets, resources, clients, and partners.
LEARN MORE
IQVIA Decentralized Trials deliver purpose-built clinical services and technologies that engage the right patients wherever they are. Our hybrid and fully virtual solutions have been used more than any others.
LEARN MORE
Empowering patients to personalize their healthcare and connecting them to caregivers has the potential to change the care delivery paradigm.
LEARN MOREOur mission is to accelerate innovation for a healthier world. Together, we can solve customer challenges and improve patient lives.
LEARN MORECareers, culture and everything in between. Find out what’s going on right here, right now.
LEARN MORE
"Improving human health requires brave thinkers who are willing to explore new ideas and build on successes. Unleash your potential with us.
SEARCH JOBSThe language component is a major aspect of international marketing success. It impacts the audiences’ experience, secures the brand messaging, and is necessary to get engagement right.
However, it is also a major liability: from brand management to cost management, localization is sensitive and must be handled right.
IQVIA created the right solution for Marketing to scale efficiently across all languages.
As the healthcare industry is in the midst of its digital transformation, Marketing becomes a central piece of successful go-to-market.
And successful scalable and global marketing has to be inclusive: of culture, of language and of any other potential barriers such as visual or hearing impairment. IQVIA developed language solutions that helps Marketing scale across any barriers to be as engaging as intended, and support the success of global campaigns, product launches, brand awareness or any other tactics.
A brand is one the most valuable assets of a company, and protecting it is crucial for long-term success. Effective localization is an essential part of safeguarding and maximizing the value of brands in international markets.
When expanding into new territories, it's important to ensure that branding is adapted to local cultures and preferences, without compromising the integrity of your core message and values. IQVIA provides with all the resources to manage brands globally:
In today's digital age, companies can reach customers all over the world with the click of a button. However, to effectively connect with audiences in different regions, it's important to have a digital marketing strategy that is tailored to local cultures and languages.
Localization for digital marketing involves adapting online content - including website, social media, email marketing, and more - to meet the needs and preferences of different markets.
Tailoring digital marketing efforts to local audiences results into improved engagement and conversions. IQVIA got the solution set to centrally and cost efficiently manage localized digital marketing:
Video marketing is an increasingly popular and effective way to connect with audiences around the world. However, to truly engage with local audiences, it's important to create videos that are tailored to their unique cultures and languages.
IQVIA Language Solutions offer a range of video localization services, including;
Effective corporate communication is essential for building trust, establishing credibility, and strengthening relationships with stakeholders around the world. However, to truly connect with local audiences, it's important to communicate in their preferred languages and cultural contexts.
IQVIA’s Language Solutions bring trust in global corporate communication for all key content types:
