Coordinate multichannel marketing touch points for timely and personalized communications.
IQVIA OCE PERSONAL DEMO VIDEO
As part of the IQVIA Orchestrated Customer Engagement (OCE) suite of products, OCE Personal redefines success for commercial sales teams. By embedding next-level intelligence that adapts from each data point directly into user workflows, OCE Personal provides contextual recommendations for the next best customer to target, content to send, actions to execute, and engagement activities to drive.
Plus, our connected systems create a “closed-loop learning process” that continuously feeds performance data back into the organization, so commercial teams are able to course correct and adapt in real-time to optimize targeting and segmentation.
See videos below for more insights.
OCE Personal integrates all touchpoints across customer-facing roles, supporting sales representatives, Medical Science Liaisons (MSLs) and Key Account Managers (KAMs) with all the functionality of traditional Customer Relationship Management (CRM) plus Closed-Loop Marketing (CLM), unmatched mobile access and advanced embedded intelligence.
IQVIA has been named a ‘Leader’ in the Everest Group Life Sciences Next-Generation Customer Engagement Platforms PEAK Matrix® Assessment 2023.
This is the third 2023 PEAK Matrix Assessment in which IQVIA has been positioned high in the “leader category.
Please click below to access more details.
Check out this blog post to see why, out of the 23 leading life sciences customer engagement platform providers, IQVIA’s Orchestrated Customer Engagement suite was identified as a member of the “Leader” category in the Everest Group Life Sciences Next-Generation Customer Engagement Platforms PEAK Matrix® Assessment 2023.
The 2023 Everest Group Life Sciences Operations PEAK Matrix® Assessment evaluated products from 28 companies serving the industry.
IQVIA was named a ‘Leader’ and positioned highest of all companies surveyed.
Click below to access the custom report.
The 2023 Everest Group’s Life Sciences Sales and Marketing Operations PEAK Matrix® Assessment evaluated 17 life sciences sales and marketing operations suppliers servicing the industry.
IQVIA was the highest-scoring provider named in the Leader category.
Click below to access the full report for more details.
Plan and execute true omnichannel campaigns in conjunction with OCE Digital to promote an even more dynamic customer understanding.
OCE eliminates barriers by fostering collaboration among customer-facing roles. The intuitive user interface updates customer data and preferences in real time for more precise segmentation. It includes a multichannel activity tab that consolidates all customer touchpoints and reveals HCP preferences to align sales planning and execution and optimize touchpoints throughout the entire customer journey.
IQVIA's OCE suite of solutions, particularly its strong customer engagement and content management capabilities, backed by actionable recommendations and analytics, are highly appreciated by clients… hence earning it a Leader position in Everest Group’s Life Sciences CXP PEAK Matrix® Assessment 2023.
Coordinate multichannel marketing touch points for timely and personalized communications.
Empower HCPs with on-demand access to digital services and compliant, personalized resources.
Engage remotely on your customer’s terms in a flexible, personalized, compliant manner.
Optimize resources and engagement plans across all customer interactions.
Enable compliant planning, management, contracting & payment of HCPs & HCOs globally.
Connect data across your organization with master data management and data warehouse capabilities, and transform the way you make business decisions.
Turn insight into action by surfacing behavior-changing intelligence within daily workflows to deliver the right message at the best time for greater HCP satisfaction.
IQVIA Orchestrated Analytics connects actionable, intelligent insights across commercial teams to empower improved strategic decision making.
Identify the potential and reality of promotional channels with analytics-driven insights, so you can build confidence and optimize investments.