COMMERICAL & BRAND​

Knowledge Hub​

In healthcare, new insights, tools, and technical advancements can have a major impact on brand and commercial success.

We created our knowledge hub to show some of the important new ways IQVIA is helping our clients today. The knowledge hub has real client case studies, webinar demonstration replays, podcast episodes and blog articles, all full of useful information to show you what IQVIA’s AI and Machine Learning solutions can help you achieve. 

COMMERCIAL & BRAND CASE STUDIES

Case Studies Show how AI and Machine Learning Dramatically Improve Results

Several case studies show how to drive clinical effectiveness and commercial success in ways that were never possible before with IQVIA's leading Real World Data (RWD) assets, artificial intelligence (AI) and machine learning (ML) algorithms. See how AI-powered modelling helped achieved results like predicting 81% of patients likely to discontinue a treatment early and raising successful treatment transition by 500%. 
Webinar: Supercharge brand growth (US)
See how to Leverage the power of artificial intelligence (AI) and machine learning (ML) based models to more accurately identify potential patients – even including undiagnosed patients, or patients eligible for next line of therapy. 
Webinar: Accelerate brand adoption (EU)
Proactively identify your true opportunities across diseases areas and markets. This on-demand webinar shows how to leverage the power of connected intelligence to accelerate product and brand adoption.
Infographic: Transform your data into actionable insights

View the infographic to see how you can leverage innovative analytics to turn your insights into action. Easily identify your required populations, generate custom data visualizations, and empower collaboration across your organization.

Infographic: Facilitate engagements with HCPs at the right time, with the right message​

View the infographic to learn how you can proactively reach the right physicians before a medical event or decision occurs, so you can achieve greater impact with your outreach and optimize personalization of omnichannel engagement.

FACT SHEET

Drive Brand Growth with Field Alerts

Supercharge your brand growth with precise and timely field alerts. Use the combined power of IQVIA’s unparalleled data assets, and our AI capabilities, to increase the precision and timeliness of your HCP alerts to improve salesforce efficiency, effectiveness, and drive brand growth.

Have questions? Want to know more?

Want dramatic results like these? Contact us to us to see how IQVIA’s industry-leading solutions can accelerate your success.

Contact Us