Turn insight into action by surfacing behavior-changing intelligence within daily workflows to deliver the right message at the best time for greater HCP satisfaction.
Learn how the IQVIA Personalization Hub delivers tailored analytics and recommendations through a continually enhanced AI-driven user experience. Drive greater adoption by leveraging an outside-in approach to business intelligence.
Life sciences and pharmaceutical companies are facing ever-increasing analytical challenges caused by the growing volume and diversity of available data, complex technology ecosystems and diversity of stakeholders requiring timely insights - all at a time when resources are being squeezed. Enabling fit-for-purpose Business Intelligence (BI) solutions is costly and time-consuming, and generic tools are even more challenging to configure to meet the highly-specialized needs of life sciences.
IQVIA Performance Management and Insights (PM&I) provide purpose-built life sciences BI solutions that support better decision-making for executives, multi-disciplinary brand and launch teams and field forces in all types and sizes of life science organizations. Based on our deep understanding of the data, advanced analytics and transformative technology, IQVIA PM&I solutions offer out-of-the-box functionality that meets role-specific decision support needs. And because the solutions are built in the cloud, they are flexible, scalable and responsive to ever-changing information and analytics needs.
PM&I offerings are a suite of end-to-end configurable solutions that support the decision needs of a diverse set of user personas and enable the organization with enterprise-wide KPIs. IQVIA customers benefit from a modular approach that allows them to prioritize investments to address the most pressing capability gaps, reduce risk and increase speed of insights. PM&I solutions provide a robust early warning system that helps you correct course to provide better outcomes.
The 2023 Modern Marketing Data Stack Report by Snowflake evaluated over 8000+ Snowflake customers as of April 2023. The Modern Marketing Data Stack Report is a summary of a comprehensive year-long analysis of the data tools, applications, technologies and processes that organizations are leveraging in their marketing data stacks.
We are thrilled that Snowflake named IQVIA as the Health marketplace leader in the category of Measurement & Attribution. Click below for more details in our latest blog.
The 2023 Everest Group Life Sciences Operations PEAK Matrix® Assessment evaluated products from 28 companies serving the industry.
IQVIA was named a “Leader” and positioned highest of all companies surveyed.
Please click below to access the custom report for more details.
The 2023 Everest Group’s Life Sciences Sales and Marketing Operations PEAK Matrix® Assessment evaluated 17 life sciences sales and marketing operations providers serving the industry.
IQVIA was the highest-scoring provider named in the Leader category.
IQVIA was recently recognized as a Market Leader in the IDC MarketScape: Worldwide Life Science Sales and Marketing IT Outsourcing Services 2022 Vendor Assessment.
IQVIA believes the report emphasizes its deep life sciences domain expertise, global skilled workforce, and breadth of services, offering solutions across numerous IT functions. View the excerpt to find out how IQVIA is well equipped to support your sales and marketing teams improve speed, efficiency, and effectiveness in reaching patients and healthcare providers.
Users won’t leverage insights they don’t trust. If scientists lack confidence in the technology, they will ignore its recommendations and lose out on their value.
Check out this Blog to explore how overcoming common misconceptions about machine learning among physicians and scientists can support better decision making.
This Executive Brief summarizes the first chapter of the IQVIA Institute’s report, “Improving Decision-Making through Connected Intelligence,” focusing on the forces that demand ever-greater speed and agility in life sciences decision making.
Discover how Next Best Action turns insight into action by embedding intelligence directly into user workflows, delivering next best recommendations that empower users to take the right actions and make the best decisions.
IQVIA Social Media Intelligence conducts in-depth social listening using a blend of an AI-based patient intelligence platform and human ingenuity. Our deep healthcare expertise combined with our built-in adverse event reporting helps pharmaceutical and consumer health clients derive actionable insights in near real-time that can be utilized to make effective commercial decisions across the drug lifecycle.
Track social media mentions and sentiment around your brand and your competition, monitor healthcare industry trends, early detect risk signals, identify patient engagement opportunities, and gain a better understanding of the patient journey.
Measure the effectiveness of your digital presence to inform your strategy and commercialize your products effectively.
Turn insight into action by surfacing behavior-changing intelligence within daily workflows to deliver the right message at the best time for greater HCP satisfaction.
IQVIA Orchestrated Analytics connects actionable, intelligent insights across commercial teams to empower improved strategic decision making.
IQVIA Social Media Intelligence utilizes a blend of an AI-based patient intelligence platform and human ingenuity to conduct in-depth social listening and social media monitoring for the life sciences industry.
Connect data across your organization with master data management and data warehouse capabilities, and transform the way you make business decisions.
A purpose-built life sciences information management solution leveraging a multi-domain approach to manage enterprise data for consistent, reliable and faster access to insights.
The next-generation self-service data management solution to integrate, unify and standardize data to enable insights and analytics across the enterprise.