White Paper
Planning to Engage: A Holistic Approach to Patient Inclusion
IQVIA's Patient Engagement Framework supports comprehensive and consistent assessment and planning for the inclusion of patient needs and preferences
Feb 08, 2023
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Patient centricity is a concept that has gained increasing currency in recent years. To meet the demands of evolving healthcare systems, the pharmaceutical industry seeks to place patient needs at the heart of strategic decision making across the entire pharma value chain.

With IQVIA's Patient Engagement Framework, we propose a structured approach to creating a common language to ensure the patient's voice is heard at all stages of the decision-making process.

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