Orchestrated Customer Engagement, or OCE, goes beyond traditional CRMs by embedding real-time intelligence into user workflows so commercial teams can personalize, optimize, and improve their HCP engagements across all channels.
Getting treatments to market is increasingly complex, and market demands never stop growing. Clinical trials, launch planning, brand marketing, customer engagement, and patient support are more challenging to manage than ever before.
Adaptation and transformation require intelligent “molecule to market” solutions that deliver the speed, flexibility, and agility needed to evolve at the speed of change. By seamlessly connecting people, data, analytics and technology, IQVIA helps you accelerate the journey from data to insights to action so you can unleash new opportunities faster.
The IQVIA Orchestrated Clinical Trials seamlessly integrates best of breed, modular, interoperable technologies proven to optimize efficiency and enhance trial outcomes.
Digital Planning Suite Digital Site Suite Patient Engagement Suite |
Clinical Data Analytics Solutions |
IQVIA Enterprise Information Management (EIM) unlocks deep business-driving insights from data assets to make decisions with speed, accuracy, and confidence while lowering total cost-of-ownership
Data as a Service Integrated Data Platform Master Data Management
Data Governance Stewardship Data Bridging
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IM Strategy Data Sourcing Data Integration IM Services Insights Engine |
IQVIA Performance Management and Insights (PM&I) enables better decision-making across brand, launch, marketing and field force teams.
Orchestrated Analytics |
Personalization Hub
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Next Best Action |
Incentive 360
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IQVIA Orchestrated Customer Engagement optimizes and personalizes the customer experience by embedding actionable insights into user workflows.
OCE Personal OCE Digital OCE Connect OCE+ |
OCE Optimizer HCP/O Engagement Management |
IQVIA Safety, Regulatory, Quality, and Compliance solutions drive efficiencies and business value across your entire compliance ecosystem.
Safety / PV Services Regulatory Medical Information
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Commercial Compliance Quality |
IQVIA Developer Tools simplify integration, streamline application build and maintenance, and save time without sacrificing quality.
Healthcare Locator SDK OCE Apps |
Healthcare Authenticator SDK |
Deep data. Technology. Domain expertise from research to commercialization. IQVIA has the breadth of insight, depth of global data and a rich mix of technology and services-led solutions to navigate the post-COVID era of reinvention.
IQVIA’s Connected Intelligence provides the insight to plan with precision, engage with personalization at scale, and dramatically deploy compliant, self-optimizing stakeholder journeys across today’s evolving commercial ecosystem.
IQVIA has been named a ‘Leader’ in the Everest Group Life Sciences Next-Generation Customer Engagement Platforms PEAK Matrix® Assessment 2023.
This is the third 2023 PEAK Matrix Assessment in which IQVIA has been positioned high in the “leader category.
Please click below to access more details.
Check out this blog post to see why, out of the 23 leading life sciences customer engagement platform providers, IQVIA’s Orchestrated Customer Engagement suite was identified as a member of the “Leader” category in the Everest Group Life Sciences Next-Generation Customer Engagement Platforms PEAK Matrix® Assessment 2023.
The 2023 Everest Group Life Sciences Operations PEAK Matrix® Assessment evaluated products from 28 companies serving the industry.
IQVIA was named a ‘Leader’ and positioned highest of all companies surveyed.
Click below to access the custom report.
The 2023 Everest Group’s Life Sciences Sales and Marketing Operations PEAK Matrix® Assessment evaluated 17 life sciences sales and marketing operations suppliers servicing the industry.
IQVIA was the highest-scoring provider named in the Leader category.
Click below to access the full report for more details.
Access this IDC Research Note covering IQVIA One Home for Sites and its potential to address the multisystem-access fatigue that sites are experiencing.
Explore IDC’s point of view that the One Home product launch underscores IQVIA's leadership in unifying the industry to transform clinical trials.
IQVIA was recently recognized as a Market Leader in the IDC MarketScape: Worldwide Life Science Sales and Marketing IT Outsourcing Services 2022 Vendor Assessment.
IQVIA believes the report emphasizes its deep life sciences domain expertise, global skilled workforce, and breadth of services, offering solutions across numerous IT functions. View the excerpt to find out how IQVIA is well equipped to support your sales and marketing teams improve speed, efficiency, and effectiveness in reaching patients and healthcare providers.
IQVIA's OCE suite of solutions, particularly its strong customer engagement and content management capabilities, backed by actionable recommendations and analytics, are highly appreciated by clients… hence earning it a Leader position in Everest Group’s Life Sciences CXP PEAK Matrix® Assessment 2023.
IQVIA partnered with Allergy Plus to integrate the IQVIA HealthCare Locator SDK into the number one most-used mobile allergy care application in the United States. As a result, the app dramatically increased user engagement and now more easily connects patients with local allergists to provide a more complete in-app allergy care experience.
“Putting the Healthcare Locator on the App was a no brainer and extremely easy”, said Chip Schaible, Director of Business Development for Allergy Plus. Check out the video or read the Allergy Plus Case Study for more insights or click below to explore more about our Developer Tools.
This report from the IQVIA Institute examines trends across segments of the digital health market and examines digital diagnostics alongside maturing therapeutic product segments such as digital therapeutics (DTx) and digital care (DCs).
Orchestrated Customer Engagement, or OCE, goes beyond traditional CRMs by embedding real-time intelligence into user workflows so commercial teams can personalize, optimize, and improve their HCP engagements across all channels.
Ease the burden on your sites and make it easier and more appealing for patients to enroll and remain engaged.
Connect data across your organization with master data management and data warehouse capabilities, and transform the way you make business decisions.
Get alignment on what to measure, eliminate duplicative reporting and make complex data easier to manage with our easy-to-deploy analytics suite.
Partner with compliance experts to create, implement and manage efficient, end-to-end processes that ensure your organization is compliant with global engagement and transparency regulations and codes.
Access a portfolio of developer tools, SDKs, and APIs to help streamline application builds and simplify integrations.
Create exceptional customer experiences through intelligence-driven personal engagements.
Turn insight into action by surfacing behavior-changing intelligence within daily workflows to deliver the right message at the best time for greater HCP satisfaction.
Technology informed by unparalleled Decentralized Trials (DCT) operational experience and delivered at global scale.