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Harness the power to transform clinical development

Reimagine clinical development by intelligently connecting data, technology, and analytics to optimize your trials. The result? Faster decision making and reduced risk so you can deliver life-changing therapies faster.

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Generate and disseminate evidence that answers crucial clinical, regulatory and commercial questions, enabling you to drive smarter decisions and meet your stakeholder needs with confidence.

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"Global Trends in R&D 2024

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Unlock your potential to drive healthcare forward

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Building on a rich history of developing AI for healthcare, IQVIA AI connects the right data, technology, and expertise to address the unique needs of healthcare. It's what we call Healthcare-grade AI.

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Webcast
Using AI/ML for commercial excellence – is your organization ready?
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March 2, 2021

Kalender
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Artificial Intelligence and Machine Learning are making progress in applications in healthcare. The ways AIML can be used in commercial excellence in pharmaceutical companies are rapidly evolving. This webinar highlights a number of the potential AIML applications and shares the learnings of readying local affiliates of pharmaceutical companies for commercial excellence using AI/ML.

In this webinar, you will learn about:

  • AI/ML in Multi-Channel Management: Are You Capturing the Right Data in the Right Way?
    Matt Jones, Manager, Global Consulting Services, demonstrates how AI/ML tools can improve the return on your promotional investments by optimizing your allocations and adjusting to changing market conditions.
  • Multi-Channel Management: Pitfalls and Best Practices
    Rutger Gerritsen, Head of Innovation and Portfolio Management at IQVIA, shares insights and "lessons learned" from our work with local pharmaceutical affiliates in determining the best promotional mix.
  • AI/ML Readiness Scan: Is Your Organization Ready for Best-in-Class Implementation across Functions?
    Ashley Pitcher, EMEA Lead Predictive Analytics and Genomics at IQVIA, showcases best-in-class implementations of AI/ML and explains how you can benchmark your organization's AI/ML maturity against your peers.
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