Fast, flexible and proven, IQVIA’s industry-leading electronic clinical outcome assessment (eCOA) platform ramps up efficiencies, delivers real-time data, and sharpens insights through best-in-class technology and a better patient experience.
The pandemic caused our industry to change the way we collect data and engage with patients. The rapid deployment of virtual trials proved that we can safely and effectively gather data remotely from patients using electronic clinical outcome assessments (eCOAs). These tools give clinicians, patients and caregivers an easy way to record insights about the patient’s disease, the trial experience and the treatment’s impact on quality of life without setting foot in a clinic. There are many elements to consider when deciding on the best COAs to implement. We’ll dive into those and cover best practices when developing your eCOA strategy.
While clinician reported outcomes (ClinROs) and performance outcomes (PerfOs) must be completed by medical professionals, patient reported outcomes (PROs) and observer reported outcomes (ObsROs) are more nebulous. Patients and caregivers complete these assessments, so sponsors must trust them to follow the rules of the assessment and to complete them accurately and on-time, which requires training and support structures that may not always be part of the trial design.
When designing a trial, sponsors need to consider whether the eCOA will be appropriate through the life of the trial, and what happens when and if it is no longer effective. For example, in pediatric trials that last for several years, a patient may not be mature enough to complete an ePRO in the first few years but may be fully able to record their own experiences later on. Their first-person insights could be a valuable addition to the trial data, but only if planners consider when and how they will shift from ObsRO to PRO, and how they will combine and evaluate data from both formats.
In trials of patients with debilitating or terminal illnesses, like ALS, the patient may be able to complete PROs early on but lose that physical or mental ability over time or during certain phases of the disease. If sponsors aren’t clear about how these assessments will be used, and what to do when patients no longer can (or should) be completing them on their own, it is left to patients and their caregivers to make these decisions.
That can create problems with the data and confusion for participants. In some cases, the caregiver may complete PROs on the patient’s behalf assuming it must be completed for them to remain in the trial. This could be acceptable if the patient is dictating their answers, but not appropriate if the caregiver is speaking on behalf of the patient. In these instances, the data could become unusable, compromising the trial integrity. Conversely, patients may choose to stop completing the assessment all together, creating gaps in the database once they can no longer comply.
Both scenarios can be avoided if sponsors think through the use of eCOAs as part of the end-to-end trial planning. With a little forethought and user training, these tools will bring valuable patient perspective to the trial data.
To make the best use of eCOAs, sponsors need to consider where and when they will be used throughout the trial, who should complete the eCOA and how to align these tools to the study’s broader goals.
Ensure the right data is captured while improving the patient experience by following these best practices for successfully implementing an eCOA:
eCOAs will be a permanent part of the trial landscape going forward. They give sponsors an easy and effective way to capture the patient perspective remotely, and to use that data to inform research decisions.
When sponsors work with partners with deep experience in this space, it will give them the confidence that they are choosing the right tools for the trials, and ensuring patients and caregivers have the training and resources they need to use these tools effectively throughout the trial. Email us at ecoa@iqvia.com with any questions you might have about our experience and how to make an eCOA work for your next trial.
Fast, flexible and proven, IQVIA’s industry-leading electronic clinical outcome assessment (eCOA) platform ramps up efficiencies, delivers real-time data, and sharpens insights through best-in-class technology and a better patient experience.
Explore our Frequently Asked Questions (FAQ) page to learn more about general industry eCOA topics and also specific details about our IQVIA eCOA solution.
In these short demo videos, learn more about some of the key capabilities within the IQVIA eCOA platform including how to easily create an assessment, utilize the AI design tool, access automated screenshots and documentation, export/import translations, and view study data and reports.
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