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IQVIA at DIA 2022: DAY 2 Recap
Jun 21, 2022

Closing out another informative day at DIA 2022, we gained many key learnings to help improve health globally, And, IQVIA leadership shared key insights on innovative strategies and scalable solutions the team has leveraged to continue advancing lifesaving therapies for patients in need when the trial landscape grows more complex by the day.

In a time when agility matters most, it is important for trial sponsors and partners in drug development to stay in the know of how to accelerate drug development through effective trial design and execution, using the right mix of expertise, technologies and data-based insights to inform smarter decisions for patients.

Today, IQVIA leadership participated in several discussions to help attendees gain actionable insights for key stages of a clinical trial process:

  • During the Innovation Theater presentation, “Delivering Better Outcomes with Connected Intelligence,” IQVIA’s Chief Digital Officer Nagaraja Srivatsan and Murray Aitken, executive director of the IQVIA Institute for Human Data Science, paired up to highlight key findings from research evaluating the pandemic’s impact on clinical development, including:
    • How the pandemic affects the adoption and use of technologies in clinical trials to streamline data collection and speed up insight-driven analysis via machine learning and more to accelerate trial timelines and improve the patient experience and safety.
    • How to create opportunities for faster drug development through solutions such as decentralized trials, wearables, remote monitoring and more.
  • Denise Messer, director of Design Analytics at IQVIA, chaired the “Approaching the Assessment of Clinical Protocol Complexity” session today, and provided insights into the importance of data integrity in addressing protocol complexity. Sharing case study findings and more, Denise and Zachary Smith, a data scientist with the Tufts Center for the Study of Drug Development, showed how key data sources commonly used to support protocol complexity tools, analyses and scoring often lack data integrity, which is beneficial to help study teams create benchmarks for protocol complexity and to determine trial design elements that may negatively impact performance.
  • At the “FDA Real-World Evidence Guidance for Regulatory Approval: Implications for Evidence Needs for Payers and Population-Based Decision Makers and Healthcare Providers” forum, IQVIA’s Vice President of Real World Evidence Matthew Reynolds joined various industry experts to discuss what each found necessary to ensure real-world data (RWD) using in generating real-world evidence (RWE) meets the new draft U.S. Food and Drug Administration (FDA) guidance recommendations. Panelists emphasized what pharmaceutical companies and data providers need to do to implement these requirements and how it will impact how to communicate RWE to payers and healthcare providers.
  • In another forum regarding RWD and RWE titled, “Post-Approval Safety Studies: Approaches to Assessing Medication Exposure and Potential Safety Risks During Pregnancy,” Senior Principal of Real World Strategy and Innovation at IQVIA Lockwood Taylor joined global regulatory and pharmaceutical industry experts to shed light on how RWD and related evidence from claims and electronic health record databases may help address some of the long-standing challenges in collecting pregnancy safety information in a post-marketing setting via registries and in evaluating drug safety during pregnancy.

Wrapping up another jam-packed day at DIA 2022, we hope we provided some insightful food for thought in terms of innovative approaches to tackling some of the industry’s ongoing challenges to successful drug development in a complex environment.

We’ve got several days of DIA left with many exciting activities and conversations to have with fellow attendees to ensure we’re making progress in our collective efforts to advance human health.

For DIA 2022 attendees and others interested in connecting with IQVIA leadership to learn more about our services and to come try out our various solutions’ demo stations, please visit us at the IQVIA booth (#1300), IQVIA Laboratories booth (#1209) or contact us here.

We’ll see you tomorrow with more daily highlights from DIA 2022!

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