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Impacting People's Lives

"We strive to help improve outcomes and create a healthier, more sustainable world for people everywhere.

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Harness the power to transform clinical development

Reimagine clinical development by intelligently connecting data, technology, and analytics to optimize your trials. The result? Faster decision making and reduced risk so you can deliver life-changing therapies faster.

Research & Development Overview
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Real World Evidence. Real Confidence. Real Results.

Generate and disseminate evidence that answers crucial clinical, regulatory and commercial questions, enabling you to drive smarter decisions and meet your stakeholder needs with confidence.

REAL WORLD EVIDENCE OVERVIEW
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See markets more clearly. Opportunities more often.

Elevate commercial models with precision and speed using AI-driven analytics and technology that illuminate hidden insights in data.

COMMERCIALIZATION OVERVIEW
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Service driven. Tech-enabled. Integrated compliance.

Orchestrate your success across the complete compliance lifecycle with best-in-class services and solutions for safety, regulatory, quality and medical information.

COMPLIANCE OVERVIEW
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Intelligence that transforms life sciences end-to-end.

When your destination is a healthier world, making intelligent connections between data, technology, and services is your roadmap.

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Explore our library of insights, thought leadership, and the latest topics & trends in healthcare.

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THE IQVIA INSTITUTE

An in-depth exploration of the global healthcare ecosystem with timely research, insightful analysis, and scientific expertise.

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INSTITUTE REPORT

"Digital Health Trends 2024 - Implications for Research and Patient Care

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EMEA Insights

"IQVIA thought leadership with a focus on EMEA.

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WHITE PAPER

"DCTs Deliver Big ROI

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WHITE PAPER

"Capturing value at scale: The $4 billion RWE imperative

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FEATURED INNOVATIONS
  • IQVIA Connected Intelligence™
  • IQVIA Healthcare-grade AI™
  • IQVIA AI Assistant
  • Human Data Science Cloud
  • IQVIA Innovation Hub
  • Decentralized Trials
  • Patient Experience Solutions with Apple devices
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Unlock your potential to drive healthcare forward

By making intelligent connections between your needs, our capabilities, and the healthcare ecosystem, we can help you be more agile, accelerate results, and improve patient outcomes.

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IQVIA AI is Healthcare-grade AI

Building on a rich history of developing AI for healthcare, IQVIA AI connects the right data, technology, and expertise to address the unique needs of healthcare. It's what we call Healthcare-grade AI.

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Meet the IQVIA AI Assistant

Your new expert analyst is here. Be at the forefront of data-driven decision-making with a new generative AI tool that enables you to interact with our products and solutions like never before. Get results you can trust, faster.

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Your healthcare data deserves more than just a cloud.

The IQVIA Human Data Science Cloud is our unique capability designed to enable healthcare-grade analytics, tools, and data management solutions to deliver fit-for-purpose global data at scale.

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Innovations make an impact when bold ideas meet powerful partnerships

The IQVIA Innovation Hub connects start-ups with the extensive IQVIA network of assets, resources, clients, and partners. Together, we can help lead the future of healthcare with the extensive IQVIA network of assets, resources, clients, and partners.

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Proven, faster DCT solutions

IQVIA Decentralized Trials deliver purpose-built clinical services and technologies that engage the right patients wherever they are. Our hybrid and fully virtual solutions have been used more than any others.

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IQVIA Patient Experience Solutions with Apple devices

Empowering patients to personalize their healthcare and connecting them to caregivers has the potential to change the care delivery paradigm.

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"At IQVIA your potential has no limits. We thrive on bold ideas and fearless innovation. Join us in reimagining what’s possible.

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Blog
Data in-action
Using insight engines as drivers of improved commercial results.
Aleksandra Ilic, VP Solutions, Customer Engagement COE, IQVIA
Jun 06, 2022

The right combination of data strategy, effective data sourcing, seamless data integration, and globally managed data services enables the intelligent connections that surface value and synergy for all stakeholders. This is the promise of big data analytics that we have all been waiting for – an environment that provides real-time access to relevant information culled from thousands of files to make the business more productive.

When fully operational, the most sophisticated platforms, like IQVIA’s Human Data Science Cloud, can extract data 60 times faster than conventional databases, search 100 billion healthcare records in seconds, and conduct data processing 72 times faster than conventional industry platforms. By bringing all the layers of technology together companies have access to unique and differentiated insights that can deliver measurable business results.

This speed and agility drive the insight engines that allow sales and brand teams to access complex, detailed insights about customers, HCPs and patients to inform every action they take. Enterprise Information Management platforms that are built with native data science tools, data visualizations, and intuitive “next best” recommendation engines accelerate time to insights. In today’s highly competitive life sciences environment, that speed can be a commercial game changer.

Next best action

A lot of organizations are talking about the power of implementing platforms that provide next best actionable recommendations to sales and marketing teams to inform their multi-channel and omnichannel customer outreach.

Insight engines are what drive this capability.

Sophisticated next best platforms should not just offer simple suggestions based on past performance. The best of these solutions should leverage a library of machine learning algorithms that have been trained to scan the entire data environment, reviewing patient journeys, treatment trends, physician preferences, prior marketing results, competitor strategies, labs, clinical data, and any other information that will advise which outreach activities are most likely to drive results.

Then the algorithms deliver a short list of ranked suggestions based on specific brand strategy that empower sales and marketing teams to do their jobs without overwhelming them with a flood of ideas. These targeted suggestions include who to engage, what message they will likely respond to, and what timing, channel, and format will be most appealing to them.

These next best automated intelligent suggestions are embedded into contextual workflow of engagement teams. This brings precision to the work by enabling machine-driven recommendations to inform decision-making at the right point of time so sales and marketing teams can deliver a greater impact for their effort. And because these platforms are constantly adding and analyzing new data, they can adjust their predictions as new information and user feedback flows in.

Insights for everyone

This is just one area of the life sciences landscape that benefits from insight engines. Life sciences companies can leverage their data and algorithms to deliver insights across the ecosystem, informing clinical decisions, site selection, thought leader engagement, patient outreach, payer negotiations, and business strategy. The key is to build a robust information management environment that is scalable and structured enough to maintain the highest quality across all data sets, regardless of when and how it is captured and used.

When companies plan out their information management environment, and work with experienced industry vendors who can provide technology and expertise to address needs at every point in the system – from acquisition to insight – it can transform their raw data into an endless source of value.

The goal is to create a single referenceable data environment that supports all decision-makers and transforms their data into insights that benefit every stakeholders in the healthcare landscape. It requires a lot of planning, and investment in technology, training and talent, but the impact is clear and will be felt across the organization.

IQVIA provides the gold standard for pharmaceutical market data as well as clinical research. IQVIA employs thousands of data scientists, healthcare professionals, technology experts, and Data Insights professionals who oversee processing of more 100 billion healthcare records annually. To learn more about IQVIA’s data services, contact us here.

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